Jennifer Lopez Green Dress

What Happened?
At the 2000 Grammy Awards, Jennifer Lopez wore a green Versace dress that generated enormous public interest. Millions of people searched online hoping to see photographs of the dress.
Why Did It Win the Internet?
The moment demonstrated how the Internet was becoming the first place people turned to satisfy their curiosity. Everyone wanted to see the dress.
Why Did It Matter?
The unprecedented demand for images became one of the inspirations behind Google Image Search, fundamentally changing how people searched for visual information online.